For ship surveyors, yacht brokers, and fleet operators.

Five maritime-specific pains.

Pulled from the 2024-2025 maritime cohort: the Crafoord-precedent sailing engagement plus inferred surveyor and brokerage observations.

1. Vertical · Port-cluster sprawl

   1. Ship-survey clients are scattered across eighty ports with very different LinkedIn densities.

   TTPA segments your saved searches by port-cluster (AU east-coast, NZ, UK south-coast, US east-coast, Med). Each cluster gets its own outbound cadence; clusters with thin LinkedIn density get a slower, evidence-led approach.

2. Vertical · Broker-network patchwork

   2. Yacht-broker LinkedIn density is patchy; half the deals close on private email lists.

   TTPA pairs LinkedIn outreach with a quarterly broker-newsletter cadence (via Beehiiv ESP); the LinkedIn graph and the email graph cross-reference at intake.

3. Vertical · Flag-state nuance

   3. A vessel registered under one flag state and crewed under another reads as two stories, and your contractor wrote one.

   Voice-match interview captures flag-state nuance at intake. Drafts include the registry / management split where it matters; the lint rule blocks loose phrasing on registry status.

4. Vertical · Survey-cycle timing

   4. Five-year survey cycles drive purchasing; your outbound has no idea where each vessel sits in that cycle.

   Tier 2 + 3 include a quarterly editorial calendar pegged to vessel-class survey-cycle windows; content is timed to the renewal conversation, not the calendar.

5. Vertical · Conference cadence

   5. Posidonia, SMM, Nor-Shipping, Sydney Boat Show: your LinkedIn is silent every time the deal floor opens.

   Editorial calendar surfaces the maritime conference roster; pre-event posts, in-event coverage, and post-event follow-up are scheduled before the badge arrives.

Five port clusters we run cadence against.

Each cluster has its own LinkedIn density, conference roster, and regulator-comment cadence. The Tier 2 + 3 engagement assigns one cluster per quarter as the focus; the others run on a maintenance cadence in parallel.

• AU east-coast

  Sydney · Newcastle · Brisbane · Cairns · Melbourne: survey + brokerage + fleet ops.

• NZ

  Auckland · Wellington · Whangārei · Tauranga: yacht refit + commercial vessel.

• UK south-coast

  Solent · Cowes · Southampton · Plymouth: surveyors + brokers + sail-makers.

• USA east-coast

  Newport RI · Annapolis · Fort Lauderdale · Miami: superyacht + commercial.

• Mediterranean

  Antibes · Palma · Valletta · Genoa · Athens: refit + brokerage + management.

Other industries.

• Electrical
• Mining